That's if companies vote to pay a bit more on their business rates.
There's to be a vote at the beginning of Febraury for the city to have a Business Improvement District, also known as BID.
And the measures it would pay for have been published today - they include national advertising campaigns, better signage, cleaner streets, a Welcome Team to greet visitors, and a host of other ideas to boost trade.
Extra payments will be based on the ratable value of a organisation.
Plans for 450 homes near Barnstaple
North Devon planners to discuss scheme
New Lord Mayor of Plymouth named
Heavy-metal lover ready to shake-up tradition
Plymouth school remains in "special measures"
It has been in "special measures" since 2021
Chiefs dominate Newcastle Red Bulls
Strong performance over Prem laggards
Sauna proposed for Hoe waterfront cafe
There are plans to modernise The Terrace
Independent wins Brixham by-election
'This is most definitely the start of something great'
